Description
- Launched in 2024 by founders who have extensive experience in the tea industry
- Tea company teapigs was started in 2006
- One founder was a tea taster for Tetley
- Tea preferences have evolved to include herbal, green, and white tea
- Traditional teas like English breakfast are still popular
- Everyday teas have become cheaper yet less flavorful
- New everyday tea offers a fuller, bolder, and brighter taste
- Supports smallholder farmers by paying them more











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